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The Meta Growth Lab


How To Easily Measure And Optimize Ad Performance
I’ve mentioned this before, but it deserves repeating: When we work with clients we have a simple goal. Get to the point where every $1...

Brian Mugridge
2 min read
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How To Force Your Perfect Client To Read Your Ad
The worst sin in marketing is… …being BORING. Meta is a social media platform. People are scrolling. You can’t expect people to see your...

Brian Mugridge
1 min read
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Attracting Clients Without Spending A Fortune
One of the best things about Meta ads is that you can start using it and getting results without spending a fortune. Print ads,...

Brian Mugridge
2 min read
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What Almost EVERY Business Gets Wrong About Meta Ads
Biggest problem with advertising on Meta? It looks extremely complicated. I mean, just look at this: That’s just the first screen. There...

Brian Mugridge
2 min read
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Why Meta Ads Are The Greatest Marketing Opportunity Since… Ever
Billions of people use Meta products (Facebook, Instagram, etc.) every day. That tells us two things: It’s a mind boggling number. Your...

Brian Mugridge
2 min read
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One Simple Step To Easily Write High Performing Ads For Your Business
If you’re looking for a way to make your ads more effective, capture more attention and get you more clients… this article will show you...

Brian Mugridge
2 min read
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